Key Points
- Memecoins have gained significant attention and investment during the current bull run.
- Despite their popularity, memecoins are still a small fraction of Bitcoin’s market capitalization.
Memecoins have been a hot topic in the recent bull run, performing impressively since late February. These tokens, which don’t solve any particular problem, have nonetheless attracted a large number of investors.
Public Interest in Memecoins
Crypto analyst Joao Wedson recently highlighted the public’s fascination with memecoins during this bull run. In terms of price percentage change, memecoins have had the upper hand. This leads to questions about whether memecoins are overshadowing Bitcoin and whether the attention and capital inflows into the meme markets could significantly impact Bitcoin’s demand.
The recent surge of memecoins in the Solana ecosystem exemplifies how easy it is to create tokens and gain a small fraction of the public’s attention, even if it is for a brief moment. However, in terms of market capitalization, memecoins are a tiny fraction of Bitcoin’s size. Since the dip on May 1st, Bitcoin has added $233 billion to its market capitalization. In comparison, the combined market capitalization of the top ten memecoins is $57.26 billion.
Social Media Engagement and Bitcoin
Despite the popularity of memecoins, social media engagement still favours Bitcoin. Additionally, the derivatives and spot market of Bitcoin are likely too big for memecoins to meaningfully chip away at.
The number of cryptocurrencies in the market has increased drastically year after year. In January 2021, an estimated 4,154 tokens were in the market. In March 2024 that number has increased to 13,217, and counting.
Most of these tokens are based on vaporware, products that are promised to the public but never actually created. This huge dilution among altcoins is vastly different from the past two cycles.
In this context, memecoins are honest about their intentions. They bring a community together through jokes and vibes, promise no product expect a potential return on investment and some fun during the journey toward these gains.
People who don’t have the time or know-how to weed through dozens, or even hundreds, of crypto tokens are naturally attracted to these down-to-earth meme tokens and willing to bet at least a small amount on them.
This is not to say that there aren’t tokens with good development teams that look to solve a defined problem, but it is harder for the public to find them. Perhaps that is why memecoins are outperforming other sectors so far.