Digital Identity Definition
A digital identity is a set of validated digital attributes and technical information that represent a person, organization, device or system in the online world. It comprises of data such as usernames, email addresses, biometric data, transaction history and more, to provide a comprehensive online identity of a subject.
Digital Identity Key Points
- A digital identity is the online footprint of an individual or entity.
- It includes data linked to a specific user such as their username, biometric data, email addresses, and transaction histories.
- This system gives a comprehensive digital profile repeating the real identity of a person or organization in an online setting.
What is Digital Identity?
Digital identity is essentially about collecting and storing pieces of digital information that when pieced together, form a profile about a particular user or device. In today’s digital world where transactions and interactions are increasingly conducted online, managing and protecting digital identities is of utmost importance.
Why is Digital Identity important?
Digital identity is integral to the modern way of life. Every digital interaction leaves behind data trails that can be used for a wide range of purposes. Companies use this information to personalize experiences for their customers, government uses it for public services, and individuals use it to access a variety of online services. In essence, it simplifies our lives, improves service delivery and keeps us connected.
When is Digital Identity used?
Digital identity is used whenever we interact with the digital world. Whether we are logging into social media, buying online, subscribing to a new service, or simply browsing, we generate digital identity data.
Where is Digital Identity used?
Digital identities are used in virtually every online platform. Online marketplaces like Amazon use them to track customer’s preferences. Social media platforms like Facebook use them to target advertisements. Even banks and governments use digital identities for identification and authorization during transactions.
How does Digital Identity work?
Our digital identity is generated and updated with every interaction we make online. Websites and platforms we visit log specific data such as device IPs, usernames, passwords, and even biometric data wherever applicable. This information is stored and, in some cases, shared to create our digital identity, which can then be used to authenticate us, tailor our online experience, or even track our online activities.